In 2008, to extend the life of its iconic raw denim, A.P.C. launched the Butler program. Customers can bring back their old A.P.C. jeans to receive a new pair at half price. The natural patina of each jean tells the story of its previous owner, who signs the inside pocket. After being carefully washed, repaired, and pressed inside-out, the jeans return to the store shelves, ready to begin a new chapter as a true vintage piece.
Building on this program, A.P.C. also offers clients the option to return old A.P.C. items in exchange for a store credit. Depending on their condition, the pieces are resold at the A.P.C. Vintage boutique or donated to charity.

To limit in-store packaging, A.P.C. encourages clients to bring their own bags when shopping.
Since 2019, the distribution of single-use packaging has been replaced by the possibility for customers to buy a reusable bag for 3€ made from recycled materials (rPET 190T). Just like A.P.C. sneakers, this bag can be returned to the store to be recycled by The 8 Impact and repurposed in various applications, including sneakers and bike lanes.
For every bag sold, €1 is donated to GoodPlanet, an organization founded in 2005 by Yann Arthus-Bertrand and recognized as serving the public interest. It leads environmental and solidarity projects worldwide, notably through its Action Carbone Solidaire program. In 2024, A.P.C.’s support helped complete a solidarity project in boarding schools in Ladakh. Since 2025, funds have supported a biodiversity restoration project in the Drôme region.